Shoppers are actually, excess of ever earlier than, prepared and keen to pay for on-line content material. Some startling information:
1) Over 17 million music tracks have already been purchased and downloaded on Apple’s iTunes music service, regardless of the existence of KaZaA and different file sharing providers. 현금화
2) In 2004, over 58% of all site owners within the UK charged for on-line content material, with that quantity predicted to develop to over 65% by the top of 2005.
3) Client spending within the U.S. alone, for on-line content material, reached $1.8 Billion in 2004, based on the On-line Publishers Affiliation, This determine confirmed a strong 18% progress over the earlier yr. Some classes confirmed really astounding progress. The primary paid on-line content material class in whole greenback quantity was the On-line Relationship / Personals class. This class confirmed a good 14+% progress. Nonetheless, the Leisure / Life class confirmed an amazing 90% improve from 2003, shifting into second place amongst all classes.
4) Sports activities web sites have been a staple of the Web for years. As could possibly be anticipated, this additionally holds true for paid on-line content material, with the Sports activities class experiencing a whopping 38% progress from 2003 to 2004.
5) All this progress has taken place with lower than 12% of all U.S. web customers buying on-line content material. This means the large potential for continued progress of paid on-line content material.
There are three foremost determinants that resolve climate content material can, or ought to, be monetized; it must be distinctive (there must be a USP, or distinctive promoting proposition), unique and usable. The extra the content material follows any, or all of those three determinants, the larger its potential to be monetized.
One other issue that bodes effectively for the contin